Genesis luxury cars are surprisingly affordable considering their specs.
Hyundai Metaplant North America development schedule
A timeline of key events in the development of Hyundai Metaplant North America in Elabelle, Georgia.
- Genesis produces luxury cars that rival established German luxury nameplates.
- The least expensive models boast plenty of power and plenty of standard features.
Genesis, Hyundai’s Korean luxury car brand, has disrupted passenger car and SUV ranking lists in recent years.
Models like the electric GV60 SUV and gas-powered GV70 SUV are making their mark in their respective segments. Genesis vehicles are also becoming more competitive as the brand continues to create innovative designs and incorporate advanced technology.
Although Genesis is a luxury brand, they also have some surprisingly affordable vehicles. What is the cheapest price for a 2025 Genesis car?
2026 Genesis G70 starts at under $44,000
The most affordable car in the Genesis portfolio is the Genesis G70 compact luxury sedan. Prices start at $43,450. The G70 comes standard with a 2.5-liter turbocharged four-cylinder engine that produces 300 horsepower and 311 pound-feet of torque. This is incredible power for such a small vehicle. Buyers can also upgrade to a twin-turbocharged V6 engine with Sport Presige trim.
The Genesis small luxury vehicle gets 21 miles per gallon in the city and 29 miles per gallon on the highway (24 MPG combined). Fuel economy is average for this segment. The Genesis G70 has an impressive exterior design and generates plenty of power. Its standard features also help the compact luxury sedan compete at the highest level of its segment.
2026 Genesis G70 Standard Features
The 2026 Genesis G70 has a great combination of ride comfort and advanced technology that makes it a luxury car worth paying the premium for.
Standard features
- synthetic leather upholstery
- With front seat heater
- Proximity keyless entry with push button start
- 10.25-inch touchscreen infotainment display
- Wireless Apple CarPlay/Android Auto
The G70 also has standard Brembo performance brakes, heated outside mirrors, and all-season tires. It also has a blind spot warning system, intersection collision mitigation system, and adaptive cruise control. A solid combination of safety and driver assistance technologies makes driving safer and more convenient for drivers.
2026 Genesis G70 and competitors
The G70 has many competitors, but the two most competitive models in its segment are the 2025 Acura Integra and the 2025 Audi A5. Acura’s Integra is the most affordable of the three compact luxury sedans, starting at just $33,000. We have a huge selection and are much more affordable than our competitors.
The Audi A5 is the most expensive option, starting at $49,700. It is the most sophisticated option of the three small luxury cars and has excellent driving dynamics. U.S. News & World Report named the 2025 Acura Integra the best small luxury sedan of the year, praising its “sporty personality” and “superior fuel economy.”
Should you buy the 2026 Genesis G70?
There are plenty of reasons to consider the 2026 G70 as your next vehicle, including great performance, a classy cabin, and sophisticated technology. Kelley Blue Book cites “manufacturing quality” and “standard equipment” as some of its many strengths.
All in all, the 2026 G70 isn’t by far the best in its segment, but it’s a strong contender and a solid offering from Genesis. Like its sibling, the G70 has helped establish the brand’s reputation in the luxury car space as it competes with more established luxury automakers such as BMW and Mercedes-Benz.
