Mercedes-Benz CEO bans EU emissions

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The CEO of Mercedes-Benz MBGN.DE criticized the European Union’s plan to ban CO2-emission vehicles from 2035 in a media interview on Monday, and took part in a chorus of voices questioning targets for this year’s review.

The ban that supports say they are essential to Europe’s green ambitions was reviewed in late 2025, with critics saying European automakers are already struggling with weak demand, China’s competition and disappointing electric vehicles.

“We need to check reality, otherwise we’re heading at full speed towards the wall,” Mercedes CEO Ora Caerenius spoke daily about his 2035 target Handelsblat business, adding that if the European automotive market moves ahead, it could “collapse.”

Kaellenius argued that consumers were simply in a hurry to buy cars that contain gasoline or diesel engines prior to the ban.

The German car boss, who is now head of the European Auto Lobby ACEA, is instead seeking tax incentives and cheaper electricity prices at charging stations to encourage the switch to electric vehicles.

“Of course we need to decarbonise, but that has to be done in a technology-neutral way. We should not lose sight of the economy,” Caerenius said.

Reported by Rachel More, edited by Miranda Murray

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