High NOON reminds me of vodka in Celsius energy drink cans
Noon recalled that vodka seltzer, misunderstood as a Celsius energy drink, was misunderstood because of a packaging error that could cause accidental alcohol intake.
Straight Arrow News
This week’s popular alcoholic beverage maker High School reminded me of some of the Boosie Seltzer products that were mistakenly labelled as Celsius Energy Drinks.
According to a announcement posted on the U.S. Food and Drug Administration website, the company recalled a 12-pack of certain beach variety after the can was mistakenly labeled as an astrovibe sparkling Blue Las Edition Cans – a non-alcoholic drink.
“The consumption of liquid in these cans will result in unintended alcohol intake,” Noon said.
According to the recall notification, the recalled packs were shipped to eight state stores between July 21 and July 23.
Maps of states sold recall high schools
The misunderstood 12-pack products were sent to distributors and retailers in the following states:
- Florida (distributors and retailers)
- Michigan (just a distributor)
- New York (distributors and retailers)
- Ohio (distributors and retailers)
- Oklahoma (just a distributor)
- South Carolina (distributors and retailers)
- Virginia (distributors and retailers)
- Wisconsin (distributors and retailers)
Reminiscing the noon drink lot code, product description
- Recalled Noon Beach Variety Pack (12 packs of 12-pack cans), lot code includes the following code (located outside the 12-pack box):
- L CCC 17JL25 14:00 to L CCC 17JL25 23:59
- L CCC 18JL25 00:00 to L CCC 18JL25 03:00
- Includes recalled celsius astro Vibe Sparkling Blue Razz Edition (12 Fluid Ounce Cans) lot code (at the bottom of the can).
- L CCB 02JL25 2:55 In L CCB 02JL25 3:11
What if I buy a recalled drink?
The company advises those who did not purchase the midday beach variety pack to ensure that the Celsius Astrovibe Sparkling Blue Las Edition drink does not include lot codes for recalled products (L CCB 02JL25 2:55 to L CCB 02JL25 3:11).
Consumers are also advised to discard the affected lot codes (L CCB 02JL25 2:55 to L CCB 02JL25 3:11) with cElsius Astro Vibe Sparkling Blue Razz Edition Cans to avoid drinking liquids. The midday beach variety pack with lot codes that are different from some of the recalls could be safely consumed, the company added.
Anyone who recalled a 12 pack of recalled noon beach variety or an incorrect Celsius Astrovibe Sparkling Blue Las Edition drink should contact a high school consumer relationship at consumerrelations@highnoonvodka.com.
Contribution: Fernando Cervantes Jr. And Sarah Chernikov, USA TODAY
Natalie Neysa Alund is a senior reporter at USA Today. Contact her at nalund@usatoday.com and follow her at x @nataliealun

