Drake’s Ferrari La Ferrari appears in a student-led auto show
Recently, more than $12 million exotic cars were seen on the Northwood University International Auto Show campus.
- The 62nd iteration of this car show was held by students.
- Students participated in the event and gained experience and improved their job outlook after graduation.
- The show featured over 65 car brands, including new, modified, unusual hyper cars.
- The main attraction was the collection of hyper cars over $12 million, offered by anonymous alumni.
The 62nd Northwood University International Auto Show over the weekend in Midland, Michigan, wasn’t your typical car show. The enthusiasts organized everything, but yes, these were students. Alumni came back to return to Japan and created it for a busy campus with over 65 car brands.
“When you walk around, every staff member can see too many students,” said Nick Horn, a freshman with Howell, a baseball team pitcher. “The undergraduates did a lot of heavy lifting for this show.”
Horn hoped that the auto show would help boost his career. As an entrepreneurial major with an emphasis on the automotive aftermarket, he was truly proud to be part of this student-led event.
There were regular cars, race cars, supercars, hypercars, emergency cars, military armored staff carriers, and semi-trucks. Not too flashy, but equally important, several food trucks were parked on campus to fully feed and hydrate the audience throughout the show, which took place on September 19-21.
Students run the show
Northwood University is a small private institution specializing in business and marketing, calling itself the “American Free Enterprise University.” The car shows are hosted throughout campus, organized primarily by university attending students, with little direct involvement from faculty.
Pontiac’s automotive marketing freshman Dennielson Hernandez worked at the Infinity exhibition, where several vehicles were on display.
“Our students were randomly assigned or chose the automaker they wanted to work with,” Hernandez said. He was there to improve his job prospects after graduation.
“Whenever you work for the company and they see you already worked at a car show with the company, that’s good for your resume,” Hernandez said.
Vehicles were on display at dealers across Michigan. Most car doors were unlocked, allowing people to sit inside and experience the interior. All car manufacturers had students nearby to talk to spectators about the vehicle and its functionality.
Aftermarket and modified cars
Many cars came directly from the dealer showroom, while some were at the event to showcase the fixes.
Aftermarket parts for modified engines, suspensions, exhausts, lift kits, turbochargers and many other custom parts were found at the auto show.
Winkleman Collection
The main attraction of this show is hypercar, and most people can only see it on social media and video games. These cars were offered to the Winkleman Collection auto show, belonging to Mr. Winkleman, a mysterious car collector based in Florida.
Cars brought to the show included Bugatti Mistral, Koenigsegg Agera RS, McLaren P1, Hennessy Venom F5, and a Ferrari LaFerrari, previously owned by rapper Drake. This small group of cars totals over $12 million. These vehicles attracted the most attention at the event, with security guards nearby.
