Dirty Soda Shop explodes in popularity after viruses improve
Virus Tiktok and reality show helped dirty soda shops explode nationwide
Papa Johns and Mountain Dew team up with a new twist on dirty soda ahead of the season 2 premiere of Hulu’s The Secret Lives of Mormon Wives.
“The cinidarti soda is blended with Mountain Dew citrus flavor and Papa John’s Peparon Sinni kick, leading to a “carbonated, tangy blend.”
Starting May 14th, from a limited time, Papa Rewards members will have the opportunity to obtain the limited edition “Cini Dirty Soda Kit” at Papajohnscinisoda.com. No purchase is required. The kit comes with a sophisticated insulation bag, and all ingredients fans need to vent their drinks.
If the kit is not available, Papa Johns said he will immediately leak “Dirty (Soda) Secret” on his Instagram page.
What is dirty soda?
Dirty soda usually involves mixing a splash of sodium carbonated and coffee creamer, sometimes fruit and flavored syrup.
The origin of “Dirty Soda” is unknown, but this trend began to be featured in 2010 when Swig, known as the “Dirty” Soda House,” opened in St. George, Utah. The soda business has become popular in major Mormon regions as it bans hot caffeine drinks like tea and coffee.
The drink gained national popularity in December 2021 when singer Olivia Rodrigo posted a photo of herself holding a Swig cup on Instagram. Eater reported in April 2022 that #Dirtysoda had more than 700,000 mentions in Tiktok following a post by Rodrigo.
Gabe Hauari is a national trending news reporter for USA Today. You can follow him with X @geuna Alternatively, email him at gdhauari@gannett.com.
