Martha Stewart and Amanda Seyfried mingle at the Tory Burch show
Lifestyle mogul Martha Stewart attended the Tory Burch New York Fashion Week show alongside actresses Amanda Seyfried and Jodie Turner-Smith.
Crumbl Cookies wants to “lighten the burden” with sweet treats.
Days after debuting its cookie collection with lifestyle mogul Martha Stewart, Crumble has announced that it will be giving away free cookie sleeves at stores nationwide for a limited time until Thursday, November 6th.
“Life is tough for many people right now, even here at Crumbl,” Crumbl CEO Jason McGowan said in a statement. “The burden is heavier than most people realize, but sometimes a small act of kindness can make your day feel a little lighter.”
In addition to the cookie giveaway, McGowan and his wife, Whitney, are donating $1 million to launch a new foundation to “start the movement to eliminate school lunch debt for children in our community.”
“We know that cookies don’t solve everything. For some people, they may not solve anything,” McGowan added. “But our hope is that everyone feels noticed and loved, even if just for a moment. I’m so proud of our franchise partners and bakeries for helping make this small act of kindness possible for Crumble customers.”
The chocolate chip cookie thin, which will be available for free for a limited time, is one of seven desserts that combine “exquisite flavor, texture and presentation in true Martha fashion,” according to a news release from Crumbl Cookies.
“From November 3rd to 8th, Martha will take over Crumble’s entire menu, offering a lineup of desserts that blend Martha’s signature sophistication with Crumble’s playful creativity,” Crumble Cookies said in a news release.
Crumbl Cookies x Martha Stewart collaboration brings new desserts
From coconut layer cake to mile-high lemon pie, the “unforgettable culinary collaboration” was created to celebrate the reissue of Stewart’s first beloved book, “Entertaining.”
“Together, we have created a menu that celebrates Martha’s influence in true Crumble fashion,” Sawyer Hemsley, Crumble’s co-founder and chief branding officer, said in a statement.
“Martha Stewart is an original lifestyle icon, a blueprint for modern entertainment and the ultimate authority on all things delicious,” Hemsley added. “Partnering with someone who has inspired generations of bakers, hosts and creators is a dream come true for us.”
Some of the desserts inspired by Stewart’s Timeless Recipes currently in rotation include:
- chocolate tart cookie
- coconut layer cake
- mile high lemon pie
- chocolate chip cookie thin
A “Limited Edition Martha Stewart Box” is also available for 6-pack orders
“Experience the warmth, creativity and hospitality that Martha Stewart has championed for more than 40 years, with a delightful Crumble flair,” Crumble said in a news release.
