Steak & Shake will switch to 100% grass-fed beef starting in June

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Steak ‘n Shake customers may immediately notice a difference in their burgers.

The fast food chain announced in a May 12 social media post that it would soon switch its beef source to pasture-raised cows.

“Starting June 1, we’re improving our Steak ‘n Shake approach. All of our beef comes directly from pasture-raised cows. Our beef is 100% grass-fed and grass-fed, making us the only American burger joint offering the healthiest variety of beef,” the company said in a statement on X.

The switch to grass-fed and grass-finished beef is the company’s latest move in line with Health and Human Services Secretary Robert F. Kennedy Jr.’s “Make America Healthy Again” initiative. In April, the burger chain announced a new corporate position: Chief Make America Healthy Again (MAHA) Officer.

The company announced that Michael Bose, developer of the 2025-2030 Dietary Guidelines for Americans and former senior adviser in the Office of the Assistant Secretary of Health, will take on the position. A news release from the fast food chain describes the job as a “new executive role dedicated to promoting nutritional integrity, ingredient transparency and the long-term health of Steak ‘n Shake customers.”

“The appointment of MAHA’s Chief Executive Officer reflects our continued commitment to making Steak ‘n Shake a major differentiator in the fast food world. Michael’s deep understanding of nutrition and experience in top-level health policy development make him ideal for such a role,” Sardar Biglari, chairman and CEO of Biglari Holdings, owner of Steak ‘n Shake, said in a release. “Simply put, delicious food should be good for you.”

Steak ‘n Shake did not immediately respond to USA TODAY’s request for comment about the change in beef sources.

Steak ‘n Shake remains aligned with MAHA’s agenda

The new role marks the company’s latest move to reinvent itself, which included switching from seed oil to beef tallow for cooking oil last March. In August, the company began offering sugar cane Coca-Cola soda in glass bottles to customers. And the “highest and largest American flag recognized by local governments” will be installed in various locations.

Steak ‘n Shake announced the switch from seed oil to beef tallow in March 2025, saying in a social media post, “Steak ‘n Shake is proud to support MAHA and Secretary Kennedy! Your life is limited by seed oil. We want to be at the forefront and make a difference! #MAHA.” Kennedy Jr. then thanked the restaurant for its “leadership in the movement to make America healthy again.”

Additionally, in February, the company announced its decision to remove all microwaves from franchised locations by April, writing in an online post that “quality restaurants don’t need microwaves.”

“This is part of our commitment to improving the quality of our food and using only traditional cooking methods,” the chain wrote. “Let’s eat real food.”

Contributor: Kate Perez, USA TODAY

Gabe Hauari is USA TODAY’s national trends news reporter. You can follow him at X @gabehauari Or email Gdhauari@gannett.com.

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